boomer
+client
boomer longboards
+date
June 2010
+category
logo design
+tech
illustrator
+description
Boomer Longboards is a company specialised in designing and producing custom downhill on-road longboards. Downhill long-boarding is a radical sport similar to skateboarding. It is all about downhill descent and road curving. The custom typography resembles these characteristics (road tracks, carving, mountains) and at the same time is trying to stay away from obvious and overused solutions.